A 2 minute check. No tech skill needed, just follow along.
Search "Google Search Console" or go to search.google.com/search-console. It's free, always has been.
Look for a button that says "Add Property." Alongside the usual website options, you're looking for a "Platforms" section with Instagram, TikTok, X and YouTube.
This option is brand new. It didn't exist until July 7, 2026 — and Google is still rolling it out gradually. If you don't see it yet, that's not a mistake. Check back in a few days.For the real screenshot straight from Google, see their official page: support.google.com/webmasters/answer/17148418
Google will ask you to confirm it's really your account. Follow the prompts on screen. Takes about a minute.
Once it's connected, click into Performance. This is where the good part is.
You'll see a list of the actual words people typed into Google that led them to your Instagram posts. Write down your top few.
Your posts are one piece. See whether Google and AI tools like ChatGPT are finding your website, your Google Business Profile, and your whole business — not just your Reels.
Check your visibility — free →Already know it needs work? Skip to the $49 toolkit →
Or read: Why ChatGPT and Gemini won't recommend your business →